Word Press (Search Engine Optimization)
Word Press is a free and open-source content management system (CMS) based on PHP and MySQL. To function, Word Press has to be installed on a web server, which would either be part of an Internet hosting service or a network host in its own right. An example of the first scenario may be a service like WordPress.com, for example, and the second case could be a computer running the software package WordPress.org. A local computer may be used for single-user testing and learning purposes. Features include a plugin architecture and a template system. Word Press was used by more than 29.3% of the top 10 million websites as of January 2018.Word Press is reportedly the most popular website management or blogging system in use on the Web, supporting more than 60 million websites. Word Press has also been used for other application domains such as pervasive display systems (PDS).
Word Press was released on May 27, 2003, by its founders, Matt Mullenweg and Mike little, as a fork of a b2/café log. Word Press is released under the GPLv2 (or later) license.
Overview
WordPress has a web template system using a template processor. Its architecture is a front controller, routing all requests for non-static URIs to a single PHP file which parses the URI and identifies the target page. This allows support for more human-readable permalinks.
Themes
WordPress users may install and switch among different themes. Themes allow users to change the look and functionality of a Word Press website without altering the core code or site content. Every Word Press website requires at least one theme to be present and every theme should be designed using Word Press standards with structured PHP, valid HTML(HyperText Markup Language), and Cascading Style Sheets (CSS). Themes may be directly installed using the WordPress "Appearance" administration tool in the dashboard, or theme folders may be copied directly into the themes directory, for example via FTP. The PHP, HTML, and CSS found in themes can be directly modified to alter theme behavior, or a theme can be a "child" theme which inherits settings from another theme and selectively overrides features. WordPress themes are generally classified into two categories: free and premium. Many free themes are listed in the WordPress theme directory, and premium themes are available for purchase from marketplaces and individual WordPress developers. WordPress users may also create and develop their own custom themes. The free theme Underscores created by the WordPress developers has become a popular basis for new themes.
Plugins
Word Press' plugin architecture allows users to extend the features and functionality of a website or blog. Word Press has over 50,316 plugins available, each of which offers custom functions and features enabling users to tailor their sites to their specific needs. These customizations range from search engine optimization to client portals used to display private information to logged in users, to content management systems, to content displaying features, such as the addition of widgets and navigation bars. Not all available plugins are always abreast with the upgrades and as a result, they may not function properly or may not function at all. Most plugins are available through WordPress themselves, either via downloading them and installing the files manually via FTP or through the WordPress dashboard. However, many third parties offer plugins through their own websites, many of which are paid packages.
Mobiles
Native applications exist for Web OS, Android, iOS (iPhone, iPod Touch, iPad), Windows Phone and BlackBerry.These applications, designed by Automattic, have options such as adding new blog posts and pages, commenting, moderating comments, replying to comments in addition to the ability to view the stats.
Other features
WordPress also features integrated link management; a search engine–friendly, clean permalink structure; the ability to assign multiple categories to posts; and support for tagging of posts. Automatic filters are also included, providing standardized formatting and styling of text in posts (for example, converting regular quotes to smart quotes). Word Press also supports the Trackback and Pingback standards for displaying links to other sites that have themselves linked to a post or an article. Word Press posts can be edited in HTML, using the visual editor, or using one of a number of plugins that allow for a variety of customized editing features.


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